BMW GENIUS | New BMW Expert in Watertown, CT

BMW Genius: Meet our Team of Experts in Watertown, CT

Get the personalized information that you need, when you need it most

When it comes to purchasing a new or pre-owned vehicle, you want to have all of the facts. And, you're going to want to know how your new ride can complement and simplify your unique lifestyle.  That's where our BMW Genius team comes into plays.  BMW Genius was designed to get you the product information that you need, wherever you happen to be.  So, what does this look like? You can meet with someone in-person or, you can access our team of BMW geniuses via your smart phone, tablet or through our hotline (1-844-4GENIUS).  The bottom line is that we're here to help you find the perfect vehicle to meet you driving needs.

Here at BMW Watertown, our BMW Geniuses are standing-by to help with all of your BMW-related needs.  Specifically trained to demonstrate vehicle features, technology and performance capabilities, our team will ensure that you know exactly what your new ride is capable of.  Even down the line, we've got your back.  Once you've left our lot with your new or pre-owned BMW, you'll be able to access specific product information and how-to videos through the convenient BMW Genius App.  It's like having one of our experts right there with you, every step of the way.

Curious to learn more?  Swing by BMW of Watertown to explore our exciting inventories and to chat with one of our experts.  Be an informed shopper in Watertown, CT and take advantage of our BMW Genius team.

Click on one of the people below to find out more information.

  • Joe Thomas
    Sales Director

    I have been working in the automotive business for 19 years, and have been with Hoffman Auto Group since 2007. I take pride in creating a personal and positive experience for each person who enters a Hoffman dealership. I live in Lyme, CT with my wife and two children. When not at work, I enjoy pushing myself to improve my Brazilian jiu-jitsu technique. Our family is also quite involved in motorsports, and I crew chief for my children's quarter midget race team and try to get on the track a few times a year myself.

    I invite you to come visit us at BMW of Watertown and see what our team is doing to make the car buying experience fun and easy!


  • Donny Frost
    General Sales Manager

    I have 33 years experience stemming from only High Line Luxury vehicles, like BMW. I've been with Hoffman BMW since 2015 and excited for more years to come. I have 3 fabulous kids with my beautiful wife, and most weekends you'll catch me at a swim meet for 5 hours!

  • Ashley Echtman
    Sales Manager


  • Charles Tuscano
    Business Manager

    I have 25+ years experience and have been with the Hoffman Auto Group since 2015. 

    I love to golf, spend time with my kids, grand-kids and dog Sammy!


  • Khaled Nasser
    BMW Genius

    I have been in the automotive industry since 2012. I've worked with a number of luxury brands before finding my home with BMW.

    Started from car washing in service into helping people find their dream vehicles in the sales department. The best feeling is knowing I have done my job by putting you behind the wheel of the Ultimate driving machine. I have been with BMW Of Watertown since 2014 now proud to be with the Hoffman auto group started in 2015.

    I enjoy being around cars and my great coworkers. I love my family of 3 amazing kids with my fabulous wife.

    Here at Hoffman we do our best to make sure you get the best red carpet experience!


  • Stephanie Samuelson
    Digital Client Advisor

    I began my career in the automotive industry with the Hoffman Auto Group in 2015. I started as a sales representative with one of our sister dealerships and quickly fell in love with the BMW product. I was driven to bring my passion to this team, and I am excited to be a part of the future of the automotive industry. I strive to ensure our clients have an exceptional experience every step along the way as we welcome them in to the Hoffman Family.

    I have a love for cooking, photography and anything outdoors. In my free time you can find me anywhere with a view of the sunset, out on the river or getting lost in the woods with my four-legged best friend!

  • Dennis Smith
    Client Advisor

    I have been with the Hoffman BMW of Watertown since 2015 and just love everything about the BMW brand. I also enjoy working with people and building long term relationships.

    Outside of work I enjoy working out, fishing out of my kayak, and spending quality time with my family. I feel that myself along with the Hoffman Auto Group strive to provide the ultimate experience for the ultimate driving machine!


  • Karl Turshani
    Client Advisor

    I have worked with BMW internationally Since 2008 and I am proud to bring my years of BMW experience to Hoffman Auto Group and Hoffman BMW of Watertown team.

    Joining Hoffman BMW of Watertown has been wonderful. I love working with my clients. I am a good listener and stay focused on my client's needs.  I provide a pressure free environment and I strive  to help my clients to make an informed decisions.  Keeping my clients happy is important to me as I strive to build long term relationships. 

    In my free time I enjoy cooking, wine and spending time with my kids.


  • Steve Whitcomb
    Client Advisor

    I started with Hoffman BMW in 2017, after 15 years in the telecommunications industry. I was ready for a change and excited to jump into a new career venture with both feet . I really enjoy what I do now and l look forward to meeting and helping you find the car of your dreams.

    In my spare time I spend every waking moment with my two children, and on Sundays we go hiking and exploring!


  • Walter Modeen
    Service Manager


  • Howie Hafford
    Service Advisor


  • Eric DuVerger
    Service Advisor


  • Michele Addona
    Service Assistant



Ask a Genius or Request an Encore Appointment